BUSINESS CONSULTING

Creating Clarity Out of Chaos

For businesses that are stuck, scaling, or somewhere in between.

No suits. No seminars. Just smart strategy and simple solutions.

CM-perfect-square

A BIT ABOUT US

DISCLAIMER: “WE'RE NOT YOUR AVERAGE CONSULTANTS”

WE DON’T sell seniority in suits, session time or slideshows. WE DO offer street smart strategies & simple solutions to get you started, keep you running OR stop the bleeding.....we just happen to do it in sneakers.

CM-Perfect-shoes

4 PERFECT SOLUTIONS.

Not Perfect? No Problem. We take requests. Just ask.

If we can’t do it, we will find you someone who can.

Kurt J Edwards

Chief Problem Solver

START SMART

Your startup’s first real toolkit. No lectures. Just launch.

CRISIS CONSULTS

Emergency consulting: Fast fixes for flash floods, fires or freefall.

BUSINESS BUILD

Strategic intervention. Made to meet you wherver you are at.

ANYTHING AI

It's not coming. It's already here. Don't be scared. Be prepared.

START SMART

BUILD SMART

Bespoke business builds for a briliant beginning.

  • Business Plan
  • Brand Build
  • Go-to-Market Strategy
  • Tech & tools starter pack
  • Lean ops playbook
  • 1:1 Dedicated Consultant
  • 1 Month Aftercare Included

30 DAYS

BRAND SMART

Ready to refresh, refocus, and reintroduce.

  • Brand audit & positioning
  • Visual identity (logo, branding)
  • Website development
  • Social media glow-up
  • Customer-facing messaging
  • Internal & External Launch
  • Brand architecture roadmap

60 DAYS

BUZZ SMART

You want to be seen more, sell more & scale smart.

  • SEO audit & content strategy
  • PR & media build
  • 90 - 180-day marketing plan
  • Customer conversion strategy
  • CRM optimization & workflows
  • Channel-specific content
  • Email, ads, social & ecommerce

90 - 180 DAYS

BUSINESS BUILD

This is for the mid-size operator who's grown too fast, too slow, or too sideways.

We'll step in, audit the mess, and rebuild the engine.

What's Included

Full ops, delivery, team, and sales review

Culture + leadership audit

Org structure + role clarity

Fix-it roadmap

Ongoing support options

CRISIS CONSULTS

Fast fixes for flash floods, fires & financial free fall.

We help you put the fire out, and then we chat about the new batteries for the smoke alarms.

What's Included

90-min crisis triage session

7-day survival strategy

Leadership alignment comms support

Tactical support up to 2 weeks

Handoff or recovery plan

ANYTHING A.I.

DECODE IT

Founders & Managers to learn the fundamanteld, risks & how AI can add real busines value.

  • Introduction to A.I
  • Readiness Asessment
  • Esssential Tool Kit
  • Departmental Deep-Dive
  • 30-day “quick win” plan
  • “Safe to Try” Systems

DESIGN IT

Growth-focused SMEs wanting data clarity, predictive insights, and strategic edge.

  • Full scale data audit
  • Customisable SaaS
  • Real-time dashboards
  • Predictive modelling
  • AI-assisted analysis
  • Monthly strategy sitdowns

DEPLOY IT

For businesses ready to get seen, sell more, and scale smarter.

  • A.I workflow integration
  • Automated Reporting
  • Automated Marketing
  • AI-powered CRM
  • Custom Chatbot
  • Staff Systems Training
Kurt

KURT EDWARDS

FOUNDING PARTNER & LEAD CONSULTANT

Turns complex and chaotic into simple, smart, and scalable. With 18 years experience in senior leadership positions across FMCG, Retail, Hospitality, and Mining in Australia and Asia.

  • Business Development & Market Expansion
  • Customer Acquisition & Revenue Growth
  • Customer Journey Mapping & Implementation
  • RTM Efficiency & Effectiveness
  • Identifying & Solving Problems...FAST

STRATEGIC ANALYSIS & INSIGHT

BUSINESS EFFECTIVENESS & CREATING VALUE

CHange Management & Organizational Design

ERICA LERMAN

PARTNER & LEAD “EVERYTHING DIGITAL” CONSULTANT 

Gets your backend from panic to performance. Background in web development, marketing, and automation.

  • Workflow design
  • Software & website implementation
  • Connecting tools to save you time & money
  • CRM setup, cleaning up, and levelling up
  • Making sure things don’t break when people leave

WEBSITE DESIGN

SYSTEM INTEGRATION & AUTOMATION SET UP

ONLINE ADS, ANALYTICS, EMAIL MAKETING, and MORE

Erica

REAL CLIENTS,
REAL HELPFUL

We have had many happy clients over the years, so here's a quick snapshot of the better-looking ones.

1

“The impact was immediate. Kurt helped us reduce complexity in our product range, focus on high-margin SKUs, and shift to a leaner, more profitable model. We moved to an eCommerce platform, and a more efficient and effective route-to-market strategy gave us a whole new revenue stream.”

2

"Working with Kurt was a game-changer. From the early days of JB Motorsports, he helped shape our vision into a real, working business—handling everything from raising capital to setting up our systems and internal structure. He knows how to balance big-picture strategy with day-to-day execution."

3

"Kurt took the time to understand how we operate, mapped out exactly what we needed, and implemented systems that have streamlined everything from job booking to customer follow-up. His training was clear, hands-on, and tailored to our team’s pace.”

CONTACT US

Our Perfect Promise

WE WONT DO: Sign up, Spam or Seedy Sales Calls”

WE WILL DO: Swift Responses. Service & Smart Solutions ”

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+61 474 212 575

info@cmperfect.com

linkedin.com/company/cm-perfect

Brisbane I Gold Coast I Remote